As I delve further into Figure Markets, one question continues to plague my mind. How are they going to achieve their lofty vision of powering a DeFi-Fueled marketplace for everything from HELOCs to tokenized stonks! The promise is seductive: a seamless, transparent, and efficient system that cuts out the middleman and puts the power back in the hands of the individual investor.

Accessibility: Who Really Gets In?

Look, we truly believe that the idea of democratizing finance is revolutionary. We’ve all tasted the bitterness that comes with being excluded from the kind of opportunity that is only open to the wealthy, well-connected elite. Figure Markets boasts of on-chain direct listing and cross-asset collateralization. This effort is an attempt to bring the playing field into balance. Picture an individual cashing out home equity (HELOCs) to purchase TSLA stock all from one easy-to-use platform. That's empowering, right?

Let's pump the brakes a little. As this platform really gets rolling, how accessible will it be? We’re having these conversations around DeFi, smart contracts, on-chain transactions. Let’s face it, this is not your grandmother’s stock market. There’s a major barrier to entry in terms of nerd literacy. What about the digital divide? What about the people who don't have reliable internet access or the resources to navigate the complexities of the crypto world?

It's easy to tout "democratization" when you're speaking to a room full of crypto-savvy investors. But what about the single mom working two jobs who’s just trying to save up for a little nest egg? Is she really going to feel safe putting her home equity at risk in a DeFi platform? I doubt it.

There’s the problem of minimum investment thresholds. Figure Markets is primarily concerned with cost. Will the high upfront capital costs continue to place critical financial instruments just outside of reach for those who need them the most? Will the platform really be designed for the small fish, the average investor? Or will it just be a boon for people who already had lots of capital ready to invest? These are crucial questions that need answers.

Beyond the Hype: Actual Empowerment?

Markets over collateralizes their yields via YLDS, their SEC-qualified stablecoin and cash flows from their HELOC book. They emphasize the platform's transparency and auditability, claiming that users can verify the system's integrity without blindly trusting the company's balance sheet.

That's great. Yet transparency does not necessarily translate into greater fairness or empowerment. We’ve come across a lot of supposedly “transparent” systems that still find a way to take advantage of the little guy. The devil, as always, is in the details.

What about algorithmic bias? To what extent will Figure Markets ensure that its algorithms don’t discriminate against any user? What steps are they planning to ensure that their automated interventions don’t introduce discrimination into loan origination or risk assessment? Will there be protections built into the platform to ensure it doesn’t just reproduce the inequities we see today? Or instead, will we just be reproducing the same tired biases in a shiny new, decentralized package?

The platform's reliance on over-collateralization and margin calls might disproportionately impact lower-income individuals who are more vulnerable to economic shocks. If you lose your job or have a major unforeseen expense, you could soon find yourself staring down a margin call. This predicament may increase the risk of their assets being lost forever. Is that even empowerment, to begin with? Or is it just another mechanism by which the rich can profit off the tragedies of others?

Wall Street 2.0: Different Game, Same Players?

Here's where my cynicism really kicks in. Figure Markets talks about eliminating intermediaries and streamlining processes. Their stated desire is to issue clearing brokers and transfer agents. Their long-term aim is for transparent, programmable settlements that occur in seconds instead of days. That all sounds fantastic on paper.

Who actually gets to build and control this new system? Who are the people writing these smart contracts and establishing these rules of the game? It’s hardly some democratic, decentralized hive-mind of ordinary investors. It’s a company in its own right, one that’s venture capital backed and thus has its own set of priorities and incentives.

Let's be honest, replacing Wall Street with a slightly more efficient, blockchain-based version of Wall Street doesn't exactly scream "revolution." It's more like a facelift. Otherwise, the same power structures will still be in place—forcing the same winners and losers.

Whether or not Figure Markets truly wants to democratize finance is an open question. As the old saying goes, the road to hell is paved with good intentions. Until we see concrete evidence that their platform is truly accessible, fair, and beneficial to all investors, not just the privileged few, I'll remain skeptical.

I am not arguing here that Figure Markets is a negative development. It's too early to tell. Still, we must ask difficult questions and require substantive responses. The future of finance depends on it. Don't you think so?